Rate Negotiation Masterclass
Course Content
Module 2: Mastering Account Manager Relationships
Lesson 2.1 – AM as a Partner, Not Support
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Lesson 2.2 – Delegating Tasks & Saving Time
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Lesson 2.3 – Communication Systems
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Lesson 2.4 – Reflection & Wrap-Up
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MODULE 3: Negotiation
Lesson 3.1 – Preparing with Local Intelligence
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Lesson 3.2 – Multi-Platform Activation
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Lesson 3.3 – ”White Lies”
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Lesson 3.4 – Negotiation Package & MESO Offers
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Lesson 3.5 – Running the Negotiation Step-by-Step
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